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The Power of Storytelling in Renewable Energy: Insights from Mike Casey
👉 Hear the entire episode with Mike In a world where information is consumed at lightning speed, the art of storytelling has never been more crucial, especially in the renewable energy sector. Mike Casey , a seasoned expert in communication and President of Tigercomm , shares his insights on how to effectively engage audiences and overcome common misconceptions in the industry. Understanding Human Connection: Mike Casey emphasizes that humans are emotional creatures first an
Nick Centera
19 hours ago2 min read


Harnessing Authenticity in Leadership w/ Abby Hopper
Insights from Abby Hopper , President and CEO of Solar Energy Industries Association . This article comes from my conversation with Abby on the Renewable Storytellers podcast. Listen to the full episode here . In an industry where technical expertise and policy knowledge often dominate the conversation, one renewable energy leader has discovered that vulnerability and authenticity can be powerful tools for building connections, inspiring teams, and advancing the clean ener
Nick Centera
Jun 1511 min read


How Do You Market in a Commodity Environment? w/ Tom Weirich
👉 Listen to the entire episode with Tom Ever wondered how some companies manage to stand out in the crowded world of renewable energy? Well, you're in for a treat. I recently had a fascinating chat with Tom Weirich, the head of marketing at EDP Renewables North America. Tom's got some incredible insights on how brands can differentiate themselves and why community engagement is the secret sauce to success in this industry. Let's dive in! The Role of Community in Renewable En
Nick Centera
Apr 283 min read


How Do You Tell a Story With Data? w/ Sylvia Leyva Martinez
👉 Listen to the entire episode with Sylvia In the bustling world of renewable energy, data is as plentiful as sunshine. But turning those numbers into actionable insights? That's where the magic happens. Enter Sylvia Martinez, a principal analyst at Wood Mackenzie, who has mastered the art of transforming raw data into compelling narratives that light up the energy sector. Join us as we dive into Sylvia's world, where data meets storytelling, and spreadsheets become page-tur
Nick Centera
Apr 283 min read
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